Fit Lab Wisconsin

Project Tags: Web Design · Graphic Design · WordPress · Front-End Development · Web Development

Lauren, a personal trainer, needed a website to showcase her new brand, Fit Lab Wisconsin. Her vision was to make fitness approachable and fun, and needed a website that would highlight her background and training options. A unique requirement was to show the different training and pricing options for the two locations where she trains, and to give options for single, duo, and monthly packages. A detailed client intake form was also needed.

I loved working with Lauren on this project, as it was very collaborative and she had lots of ideas for how she wanted her persona presented, the color palette, and page layouts.